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LinkedIn Learning isn’t just a platform to boost your skills—it’s also a gateway to earning money. Whether you’re learning in-demand skills to land better opportunities or teaching courses as an expert, LinkedIn Learning offers a dual path to profit. Let’s explore how you can turn this tool into a revenue stream.
What Is LinkedIn Learning?
LinkedIn Learning is an online platform with over 18,000 video courses, covering Business, Technology, and Creative skills. Acquired from Lynda.com in 2015, it’s deeply integrated with LinkedIn’s professional network. For learners, it’s a way to upskill. For instructors, it’s a chance to share expertise and earn.
Two Ways to Earn with LinkedIn Learning
1. Learn to Earn: Upskilling for Profit
The first path is using LinkedIn Learning to acquire skills that pay off. Here’s how it works:
- Target High-Demand Skills: Courses like data analysis, digital marketing, or software development align with lucrative job markets. For example, a basic Python course could lead to freelance coding gigs paying $50+/hour.
- Showcase Your Expertise: Earn certificates and add them to your LinkedIn profile. Recruiters notice, and clients on platforms like Upwork or Fiverr see your credibility.
- Land Better Roles: A 2023 LinkedIn report found that 70% of professionals who upskill report career growth—think promotions, raises, or side hustles.
Real-World Example: A graphic designer learns Adobe Premiere Pro via LinkedIn Learning, then offers video editing services, earning $500/month on freelance projects.
2. Teach to Earn: Become an Instructor
If you’re an expert, LinkedIn Learning lets you create and sell courses. Here’s the scoop:
- How It Works: LinkedIn invites industry pros to develop courses. You pitch a topic, produce a video, and—if approved—earn royalties based on viewership.
- Earning Potential: While exact figures vary, top instructors reportedly make thousands annually. Niche topics with broad appeal (e.g., “AI for Beginners”) tend to perform best.
- Requirements: You’ll need proven expertise, a strong LinkedIn presence, and quality video production skills.
Pro Tip: Start by building a following on LinkedIn with posts or articles—LinkedIn often scouts active contributors.
Benefits of Earning with LinkedIn Learning
- Passive Income: Teach once, earn repeatedly as learners watch your course.
- Global Reach: Tap into LinkedIn’s 900 million+ users.
- Low Entry Cost: Learners can start with a free trial; instructors need only skills and a pitch.
Challenges to Watch For
- Learning Curve: Mastering a skill takes time before it pays off—don’t expect instant cash.
- Competition: Teaching slots are selective, and popular topics are crowded.
- Investment: Instructors need gear (camera, mic) and time to produce polished content.
How to Get Started
For Learners
- Sign up for the free trial ($39.99/month after).
- Pick a skill with earning potential—check LinkedIn’s “Jobs” tab for trends.
- Complete courses, earn certificates, and pitch yourself to employers or clients.
For Teachers
- Polish your LinkedIn profile—highlight your expertise.
- Research LinkedIn Learning’s course gaps (e.g., emerging tech like Web3).
- Submit a proposal via their instructor application page.
Is It Worth It?
Yes—if you’re strategic. Learners can turn a $40 subscription into hundreds (or thousands) by leveraging new skills. Instructors can build a steady income stream, though it requires upfront effort. It’s not a get-rich-quick scheme, but a smart play for long-term gains.
Want to take LinkedIn Learning on the go? Download the mobile app here: